If you’re not following Karen on Instagram yet, then hurry! @karmigo She wears Selima Optique like nobody’s business, and thanks to her incredible selfies - for which we are super grateful - we have the opportunity to show many styles on a face, which is where eyeglasses belong, of course! Below are some of Karen’s selfies from the last 6 weeks or so.
ntroducing The Claire in Two New Colors
January 1, 2015, 12:00am
Our best-selling Claire frames now come in two new color-ways: black with ombre glitter dust and black with a pink interior...
unettes Kollektion Trunk Show at Selima Optique SoHo
November 26, 2014, 12:00am
Here’s a look back at the recent trunk show hosted by Selima Optique SoHo, highlighting the latest Lunettes Kollektion pieces.
Our flagship store, which caters to clients from all over town, and particularly from SoHo and TriBeCa, was the first eyewear store to introduce this Berlin-based luxury maker of beautiful eyeglasses to the United States. It was an afternoon/evening of “eyewear craftsmanship, bubbles and macaroons,” and a chance for Selima Optique SoHo customers to meet Daniela, who came over from Berlin to show the Lunettes Kollektion.
elima Optique: Hand Made in France (A Peek in Our Workshops)
October 4, 2014, 12:00am
To us,’ luxury’ means taking the time, and investing in the labor, that is needed to handcraft our collection.
Luxury does not mean ostentatious logos and giant publicity budgets. We like to know that each Selima Optique frame is made by people we’ve worked with for for years, decades even. These craftsmen start with a little piece of acetate and, in the end, after a lot of work, deliver a pair of frames. [more]
Everything, from the shaping of the front and the temples, to putting those elements together with the hardware, and buffing - frequently, in the case of multicolored designs, even in sculptural shapes to reveal all the layers of acetate - and polishing, is dome by hand.
The first image shows a finished frame in the middle of the tools involved. The lenses are already in place because that’s how we like to judge samples when we visit the workshop.
The remainder of the images give you a further idea of the incredible manual labor involved in each pair of Selima Optique sunglasses or optical frames. Doesn’t knowing that make it even more fun to buy your next pair?
We work with several small workshops/factories in France, all of which are dedicated to manual craftsmanship. The images here were taken in the place that fulfills our custom orders (such as special pieces in buffalo horn), which is run by Anne Dorilla. Next time we go to the other workshops to proof the new samples, we’ll take tons more pictures to show you what goes on there.
eptember Pin Up (Girls love Arni)
September 21, 2014, 12:00am
Even though Arni is - like many Selima Optique frames - a unisex style, it is the women who have slowly but surely made Arni into a Selima Optique classic, epitomizing ‘Sexy Smart’. Case in point: Anne Hathaway, who has been photographed wearing her Arni on various occasions. Or check out Karen, one of our favorite Instagram muses here and here.
ew York Fashion Week Round-Up / Spring Summer 2015 Ready to Wear
September 13, 2014, 12:00am
New York Fashion Week, the Spring/Summer 2015 Ready to Wear edition, is over, and the Fashion Week baton has been passed to London. Time for us to present you with you a little (edited) round-up of Selima Optique appearances on the SS15 Runway. Three labels/designers we love madly had their stylists pull from our current and past styles - and we love what they did!