“Entering Bond 07, a customer can be in little doubt that the eyewear
selection is going to be part of a broader fashion experience, though Salaun
acknowledges that most of the store’s clients are already, in her words,
“eyewear fanatics” who are looking for a new, unique pair of frames. “When
working with customers,” she says, “you start to develop a psychological
understanding of their character and personality. It almost turns you into a
therapist in some ways, as you grow closer with them and they start to feel
more comfortable sharing their thoughts. This is a very important and
valuable characteristic of developing strong relationships that last beyond
the store itself.”
