Douglas Ferguson at Bond 07

Yesterday evening, we hosted a party for the fabulous designer Douglas Ferguson at Bond 07. On the cover of Vogue or decorating the silhouette of Tina Turner, Iman and Jerry Hall, today Douglas Ferguson is a true icon in the world of fashion. Last night, fans and personalities were present to talk about his famous Mesh Dresses.
It was a pleasure to share this moment with Douglas and our guests.

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Selima Optique presents the work of Douglas Ferguson

An island of greenery in the heart of the city

In an interview, our Parisian customer Sven says when he is on the phone, he’s often asked ”but where are you, we hear birds all around you.”

See the video to visit Sven’s bright and green Parisian residence, refresh your French and see how handsome one can be wearing our Larry frame!

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Just In: New Black/Tokyo Tortoise color for the Adri O

Our Adri O has a dynamic new colorway! The classic black, cat-eye shape is blended with Tokyo Tortoise temples for an innovative two-tone design .Purchase your pair of the new Adri O sunglasses at Selima Optique locations or in our online shop.
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Announcing the sophomore line of the Selima for June Ambrose collection!

Few in the world of fashion are as passionate and well revered for what they do as June Ambrose. The celebrity stylist is known for her spots on HSN, Project Runway, The X Factor, The View, The Today Show, and as a guest on The Oprah Winfrey Show. She has crafted looks for fashionable icons like Beyoncé, Mary J. Blige, Alicia Keys, Diddy, Jay Z, & Will Smith. Most notably, she gained her own VH1 television show, “Styled By June” in 2012.

Since being involved in fashion styling in the early 90s, June Ambrose has become an icon in her own right, setting trends globally. Her enthusiastic and candid approach toward style has developed a massive following of admirers, always coming back for more.

As collaborators with June of yesteryear, Selima Optique is no different. We had to come back for more.

We’re honored to present the second line of the Selima for June Ambrose collection.


Retro style is fused with futurism in the Edna, an oblong frame shape with square lenses, referencing a bold style from the mid-90s Selima Optique Collection. The Enda is available in a subtle blue crystal, graphic blonde horn, and solid black.


The Missy will have you standing out and turning heads from SoHo to the South of France with its ‘super-cat eye’ shape, another reissued style from the 90s, re-envisioned by Selima & June. Missy comes in Tokyo tortoise, black, and blue floral.

Monte Carlo

The Monte Carlo, a redesign of our Dre frame, comes in an assortment of two-tone colors, black/matte silver, green/lime, orange/black, and blue/red, matching your every look with this classic aviator style.


The Daphne is a bold double-bridged design adorned with innovative, contrasting temple colors. Daphne is available in black/coral, emerald/tortoise, and crystal grey/black.

The new Selima for June Ambrose collection is now available at Selima Optique stores, online, and select retailers worldwide. 

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Private Show with The Commonwealth Collective next week @ Kurkku Home, Tokyo

Typhoon Danas is set to hit Southern Japan this week.  Tokyo expects heavy rain, but rain or shine, Selima Optique is showing with The Commonwealth Collective at Kurkku Home 2-18-21 Jingumae, Shibuya-ku, Tokyo, Japan. Tuesday October 8th - Thursday October 10th, 11am - 5pm.

For appointments, call Chisako at 080 1197 7246 or email 

For more info about Kukku see:

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Las Vegas - - VEW optical show - - My way, Comme d’habitude, A mi manera..

We’re now in Las Vegas for the optical showBooth G21016 at the Sands Convention center - October 3rd-5th .
Pass by if you’re in Vegas!
To celebrate “Sin City”, “The City that Never Sleeps”, “The Entertainment Capitol of the World,”, “The Capital of Second Chances”, “The Marriage Capitol of the World,”  we picked the song known as “My way” - “Comme d’habitude” – “A mi manera” – 27 versions in the Youtube playlist: Claude François, Paul Anka,  Frank Sinatra, Nina Hagen, Tom Jones, Shirley Bassey and many others.. 27 versions so far..
The playlist is HERE .
A sample below. Enjoy!
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Selima’s Favorite Shopping Destinations in Paris!

If you’re not spending your time after Silmo Paris indulging in some of the many delicious Parisian eateries, stop in to a few of Selima’s favorite shopping destinations. 
From home goods, to clothing and novelties, Paris is Selima’s all-time favorite place to shop.

24 Rue de Sèvres - Paris 6ème
A fantastic and famous department store in Paris which is arguably one of the best worldwide.

213 Rue Saint-Honore - Paris 2ème
The famous concept store where you can find everything from clothing to toys and magazines.

173 Rue Saint-Honoré - Paris 2ème
An outstanding selection of ceramics, candles and furniture, all handmade in France.

111 Boulevard Beaumarchais - Paris 3ème
A unique and charming concept store with a lovely coffee shop and bookstore.

15 Rue de Poitou - Paris 3ème
An upscale boutique featuring a sharp selection of the best designer clothing and accessories.

From rue de Turenne to rue Charlot - Paris 3ème
Walk the entire length of rue de Poitou to discover many more lovely and very Parisian spots.
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Selima Optique Style Spotlight: Crystal Clear

Clear frames provide a clean look that has become a staple in eyewear for many stylish people. From athlete Russell Westbrook, artists Marina Abramović and Tom Sachs, musician Jay Mascis, and tastemaker Hanneli Mustaparta, fashion-forward celebrities have found their perfect pair of crystal frames at Selima Optique. Our selection boasts a wide range of modern retro, translucent glasses including the round-shaped Andy, the sporty John, sleek Francois, scholarly Mike, striking Menrad, as well as The Senior, designed with ornate tortoise temples. Make sure your style shines crystal clear with these sunglasses from our collaborative collections, the Selima for Jack Spade “Henry” and the “Nico” from Selima for Anda & Masha.

Find Selima Optique crystal eyewear in-store or online for select styles.

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Selima’s Favorite Parisian Restaurants

For those traveling to Silmo in Paris this week, be sure to check out a few of Selima’s favorite Parisian restaurants.

Check back in throughout the week for more of Selima’s tips, events, and favorite spots in Paris.

And if you can’t make it to Paris this year, take note as these are worth saving for your next trip!



41, rue Saint-Louis en L’Isle - Paris 4ème (on Ile St Louis)

A chic, modern restaurant serving creative French cuisine.


5, rue Montalembert - Paris 7ème (near rue du Bac)

A classic gourmet experience from this world renowned French chef.


25, rue Beautreillis - Paris 4ème (near Place des Vosges)

A welcoming bistro in the heart of the Marais.

La Société

4, place Saint Germain des Prés - Paris 6ème (in the heart of St Germain)

The name says it all, come here to feel like a Parisian elite.


173, boulevard Saint-Germain - Paris 6ème

American food a la Parisian!


19, rue Beaubourg – Paris 4ème (on the 6th floor of Centre Georges Pompidou)

Perfect spot for a chic meal after a visit at the Pompidou. Great views.


102, boulevard du Montparnasse - Paris 14ème (in Montparmasse)

The classic Big Parisian Brasserie.

LE 404

69, rue des Gravilliers - Paris 3ème

This famous spot for Moroccan cuisine also delivers the lively atmosphere of the culture.


5-7 rue de la Bastille - Paris 4ème

Another quintessential Parisian brasserie near Place de la Bastille.

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