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T amerlaine Farm pre-Valentine’s Day Soirée at Bond 07 by Selima



Could you think of a better way to gear up for the holiday of love than by honoring over 200 rescued and protected animals? Neither could we!

In an effort to rev up our hearts for Valentine’s Day we welcomed our fellow animal-loving friends from Tamerlaine Farm for a night of vegan treats, by Aviva Wolf, and bubbles, by Bellissima, in the name of advocating for these amazing creatures. While unfortunately, our animal friends were not able to join us for the party they were definitely there in spirit and in pictures displayed on the walls of our Bond 07 boutique. Guests had the opportunity to “meet” some of the animals from the farm, read their story and offered the opportunity to sponsor the animal (or animals) of their choice. The night commenced with speeches and toasts by Tamerlaine Farm Co-Founder Gabrielle Stubbier, Development Director Tracey Katof, Selima Salaun and special guest Brooklyn Borough President Eric Adams.


If you are interested in learning more about Tamerlaine Farm and Sanctuary or taking a trip to visit the farm then click HERE!

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S elima Optique x LOOK Optic Collaboration Launch Party



Last night we officially welcomed LOOK Optic’s most fashionable new reader the LIAM with open arms, champagne, spin the wheel giveaway, canvas gift bags, and photo booth.

A cute little friendship story we would like to share with you:


Once upon a time, Andrew Leary, the founder of LOOK Optic, who was then based in Los Angeles, bought a few pairs of Selima Optique frames. His favorite pair was the Money!


A few years later, Andrew started a company focused on fashionable readers at great prices. He then asked Selima, over a few drinks, if he could create a frame inspired by his original Money and she said yes!


Mesdames et Messieurs, please meet LIAM, a Reader available for sun and screen (with blue-light blocker for those devices we’re always looking at) that comes in two vibrant shades of Sky Blue and Bottle Green.

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S potlight on Bond 07 by Selima



We couldn’t be more flattered by this lovely feature by Joanna Maziarz of the NoHo BID on our Bond 07 Boutique

“Bond 07 by Selima, located at 7 Bond Street is truly a work of art; displaying professional photography and designer pieces throughout the store with red velvet accents to tie it all together. It is no surprise that this location is Selima’s favorite; the experience of visiting Bond 07 by Selima is an adventure into New York City high fashion and glam.” 

- Joanna Maziarz 

Check out the full article here: Neighborhood Spotlight: Bond 07 by Selima

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E riN Design Holiday Pop Up Residency at Selima Optique



          December 1st we kicked off the holiday season with internationally recognized Japanese floral designer Eriko Nagata


         Last year we hosted a Pop Up with EriN Design at our Soho Store. It was such a hit that we decided to do a month long pop up, with Eriko making weekend appearances with her unique, enchanting floral designs at each of our NYC Selima Optique boutiques. 


This year Eriko kicked off her holiday residency at our new Gramercy boutique, Selima Optique Reading Room, then on to Madison avenue, Soho, West Village and finally Bon 07.  Her deep love of nature and fashion inspire her one of a kind floral structures giving her handmade wreaths, garlands, ornaments, and floral frames a modern artistic elegance which was just perfect for the season.

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F erdinand.Ink x Selima Optique Collaboration Launch Party



              A little holiday celebration of artist Ferdinand van Alphen’s work now showing at Bond 07 by Selima.


             After knowing each other for years we finally decided to join forces with our clever, funny, friend, not to mention super talented artist, Ferdinand Van Alphen of Ferdinand.Ink. Ferdinand’s work will be on display at our Bond 07 Boutique now through January 2019. 


            Not only will we be featuring original works of art, prints, dish towels and dishes by Ferdinand but notebooks featuring his original artwork as well as a limited number of hand-painted Selima Optique canvas totes at our select NYC stores. So come by 7 Bond st. (between Broadway and Lafayette) and find yourself an original piece that tickles your fancy for yourself or a loved one because we could all use a little more laughter in our lives these days!

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F IT’s Runway 27



                    We were honored to be asked to collaborate with,  and sponsor this amazing student run organization for their 2018 show.


                 Runway 27 is a student-run organization that produces a fashion show each year based around an original theme featuring original designs and creations from the students themselves combined with designer clothing and accessories. This year’s theme was “Twisted”. The show took place last Thursday November 15th at the FIT’s Half Auditorium. Check out some of their awesome looks featuring some of our frames.  

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